Scientific, Photographic and Control Equipment

Semiconductors and Other Electronic Components

Wholesalers: Electronics and Office Equipment

The Morning Consult Brand Index is an indicator of brand strength among consumers. Each Fortune 500 company receives a score based on a ratio of favorable to unfavorable impressions among U.S. adults and its overall favorability. This ensures that a score takes into account how well-liked a company is among people who have an opinion of it without penalizing companies that are not consumer-facing.

Morning Consult polls thousands of adults across the country each week. The surveys are conducted online using large, established online survey vendors. The data is weighted to approximate a nationally representative sample based on age, race/ethnicity, gender, educational attainment, region, annual household income, home ownership status and marital status.

After reaching a record high of No. 2 on the Fortune 500 last year, Warren BuffettsBerkshire Hathawaydrops back belowExxon. The conglomerate holding companywhose many subsidiaries include Geico and the railroad Burlington Northernstruggled to grow through acquisitions in 2017, losing out on its bid for Oncor when it refused to raise its offer. Still, theOracleof Omahas investment portfolio beat the S&P 500, as Buffett traded in underperforming stocks likeIBMfor winners includingApple, now Berkshires largest holding. And while the heavy hurricane season was tough on Berkshires reinsurance business, it more than made up for the losses by selling a world-record-setting policy toAIGfor $10.2 billion.

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